AUDI REVS UP GOLF INTEREST AT SILPORT

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Shanghai: Audi took the opportunity to drive home the automaker¡¯s commitment to golf when it hosted a corporate day at Shanghai Silport for 66 representatives of its dealerships around China.

With the Audi Quattro Cup having developed into one of the world¡¯s largest amateur golf circuits since its inception in 1991, Audi senior marketing manager Miriam Mayer said it was important to instill into its dealership representatives the role that the game played as a marketing and networking tool for the German automaker. She explained that the qualifying tournaments were being held in China for the second year and that the two country winners would be going to Scottsdale, Arizona, in late October for the World Final at Troon North Golf Club.

Following a training session where the rules, history and traditions of golf were explained to the group, the uninitiated players repaired to the driving range for a lesson. For 10 delegates who had played the sport before, they were treated to a very special round over Silport¡¯s Championship Course accompanied by two-time former world champion table tennis player Jiang Jialing and gymnastic great Ma Yanhong.

True to form, Ma, a gold medallist at the 1984 Los Angeles Olympics and the first ZH to become a world champion in the sport, demonstrated that her athletic form was still evident when she shot a nett 64 to claim the low nett honor.


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